Analytics, our Heart and Soul.
Who can afford to guess? Locate, segment and profile your customers with the perfect mix of data inputs relevant to your brand, while strategically investing your dollars into the right integrated media channels. We call it customized analytics – it’s our engine.
POS Data. We Dig It.
Without data, there is no analysis. So we dig deep. Being laser focused, while mixing the right consumer variables – segmentation, demographics, expenditures, shopping behavior, media usage and more – allows us to uncover the real value they bring to your business.
Traffic Report.
We measure it all – impressions, clicks, conversions, GRPs, and most importantly… traffic & sales – and we measure often. How else can you validate media productivity to your bottom line? We build strategy focused on driving traffic & sales for our clients and our numbers speak the truth.
Optimizing Your Media Spend.
Overinvested in print flyers? Underinvested in digital? Regardless of media channel, our strategies always consider market nuances and local consumer behavior to generate the right media mix. We make sure your investment works smart, not hard.
Our Model
Shopper Data
Segmentation
Category Expenditure
Demo & Media Usage
Shopper Data
Segmentation
Category Expenditure
